App Store 1.2.1 rejection: Creator content

Your creators make the content, but you’re still responsible for what the app distributes. Apple treats creator experiences under 1.2.1 as user-generated content within a consistent app experience. They shouldn’t change the native app’s core functionality.

Check what creators can publish

Separate content made with your tools from software that changes the app itself. Review the creation tools, discovery feed, moderation controls, and paid access. The moderation rule and in-app purchase rule still apply.

We’d give the reviewer one free example and one paid example, with instructions to find both. Make the paid boundary clear before a user tries to open content.

1.2.1(a): content above the app’s age rating

Users need a way to identify creator content that exceeds the app’s age rating. Apple also requires age restrictions based on declared or verified age to keep underage users from accessing it. Check the content labels and access controls together; a label without restricted access doesn’t complete the requirement.

Verify the publishing flow

Test a new creator’s upload, the moderation process, and access from an underage test account. Record the results without real children’s data. Explain the tools, content controls, and purchase flow in your review notes, and point to the corrected build.