App Store 2.3.9 rejection: Rights and privacy in store assets
By The Draftbit team · Updated
Sources checked
This guide is for iPhone and iPad store icons, screenshots, and previews containing third-party material or account data.
A screenshot can be technically accurate and still expose someone else’s information or use artwork without permission. Under 2.3.9, you’re responsible for the rights to all material in your store assets, and account information shown there should be fictional.
Inspect the details inside each image
Check names, avatars, messages, email addresses, documents, logos, music, and background artwork. We’d use a dedicated demonstration account so a real customer’s details can’t slip into the next screenshot update.
Replace data and verify rights
Recreate the screen with fictional data. For third-party artwork or other protected material, confirm that your permission or license covers this promotional use; owning a copy of a file doesn’t establish those rights.
Replace assets you can’t substantiate. If Apple needs evidence of permission, provide the relevant documentation without exposing unnecessary personal information.
Inspect the final exported files at full size and check each localization. Tell Apple which assets changed or supply the rights evidence it requested. For an uncertain legal question about use of someone else’s work, get qualified advice before resubmitting.
Official sources
We checked these instructions against the sources below. The console layout may change, and your review decision may call for different steps.
- Apple App Review guideline 2.3.9 Checked 22 September 2026