Google Play impersonation policy: fixes and checks

Your app doesn’t need to say “official” to impersonate another product. A similar icon, copied identity, or developer name can mislead users about who made it.

What to check

Review the listing as a first-time visitor would see it: title, icon, developer name, screenshots, and description. Inspect in-app logos and login screens too.

Check government symbols, well-known brands, celebrity names, and third-party service branding. A disclaimer buried at the bottom may not correct the first impression.

How to address the rejection

Use a distinct identity and describe integrations without implying ownership or endorsement. Remove unauthorized official-status claims. If you are authorized, provide evidence that covers the actual branding and relationship shown.

Update all localized listings and installed icons, then compare the corrected experience with the product it was mistaken for. Explain the specific confusing elements you changed. Also check intellectual-property rules: avoiding confusion doesn’t automatically grant rights to use someone else’s artwork or trademark.